Human Nutrition

Carotenoids for Colors: Beverages and Beyond

A growing number of consumers around the world are concerned about the use of artificial colors in the food & beverages they consume and some are willing to pay a premium for products with natural colors. Natural and nature-identical color solutions offer brands a competitive edge in the food & beverage industry. Particularly, carotenoids have demonstrated success in this space. 


Download our webinar presentation on:

  • Latest trends in colorants within the food & beverage segments
  • BASF portfolio of naturally-derived and nature-identical carotenoids for coloring
  • Product quality and application suitability in beverages, dairy, baked goods and confectionery
  • Expertise and services offered by BASF